
Articles by Elias

Synthetic users: 13 best practices from real customer projects
How to test your website with synthetic users: 13 best practices from ENGIE, MIRON and other customer projects, plus what our own accuracy study found.

Synthetic users for website testing: how AI personas find what your analytics miss
Synthetic users are AI personas that browse your website like real customers. What they find that analytics miss, when to use them and how accurate they are.
See what your own customers would do
Pick your personas, give them a task on your own site, and read their report about 5 minutes later.